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Яндекс.Директ
Yandex Direct for Crimea Business
We set up and manage contextual advertising. Clients from day one. Pay only for clicks — no wasted budget on irrelevant queries.
Case: Lilit Flowers Crimea
189
clicks
in the first month
₽9,497
budget
flower shop
₽1,583
cost per lead
Lilit Flowers
How We Work
01
Niche Analysis
We study competitors, their ads and bids. We identify hot queries with commercial intent and filter out empty clicks.
02
Keywords & Negatives
We collect keywords for each service. We add negative keywords — without them budget leaks on irrelevant queries.
03
Ad Copywriting
We write headlines with keywords, specific benefits, calls to action. A/B test two variants in each group.
04
Campaign Setup
Search + YAN. Geo-targeting for Crimea or target cities. Ad scheduling, bid adjustments by device and audience.
05
Analytics & Optimization
We connect Metrica, configure goals. Weekly monitoring of CTR, conversions, budget spend. We disable ineffective ads.
Pricing
Direct Start
₽20,000
one-time setup
- ✓Up to 3 ad campaigns
- ✓Up to 100 keywords
- ✓Ad copywriting
- ✓Negative keywords
- ✓Metrica & goal setup
- ✓Self-management guide
Popular
Direct Management
₽25,000/mo
+ ad budget
- ✓Setup + monthly management
- ✓Unlimited number of campaigns
- ✓Weekly bid optimization
- ✓A/B ad tests
- ✓Retargeting
- ✓Monthly report with insights
Direct + SEO
₽45,000/mo
+ ad budget
- ✓Everything in Direct Management
- ✓SEO promotion included
- ✓Unified traffic strategy
- ✓Blog with SEO articles
- ✓Priority support
FAQ
What is the minimum advertising budget?
We recommend at least ₽15,000/month for ad budget — this is separate from management fees. With less budget it's hard to collect statistics for optimization.
How quickly can we launch ads?
We set up campaigns in 3–5 business days. Ads start showing immediately after Yandex moderation (1–2 days).
Do I need a Yandex account?
Yes. We work in your account — all data and history stays with you. No dependency on us.
Do you work with Google Ads?
Priority is Yandex Direct for the Russian market. Google Ads is discussed individually — relevant for international audiences.
READY TO START?
Let's discuss your project
Reply within an hour. Straight to the point.